The name Jimmy Choo is synonymous with luxury, high fashion, and sophisticated elegance. Best known for its designer shoes and accessories, the brand made a bold and beautiful entry into the fragrance world. One of its standout creations is the "I Want Choo" perfume—a sensual, glamorous, and powerful fragrance that has captivated perfume lovers worldwide. Launched in 2020, "I Want Choo" is a fragrance that celebrates the essence of modern femininity with sparkle, charm, and bold sensuality.
The Concept Behind "I Want Choo"
"I Want Choo" is more than just a catchy name; it’s a declaration. It's about desire, self-expression, and unapologetic glamour. Inspired by the confident and playful spirit of the JIMMY CHOO I Want Choo perfume woman, the perfume invites women to embrace their inner diva, step into the spotlight, and command attention—whether they're stepping out for the evening or simply enjoying life’s luxurious moments.
The name itself is a clever play on words, fusing desire (“I want you”) with the brand name "Choo." It's meant to capture the emotional excitement and impulse that often comes with fragrance and fashion—a must-have, can’t-resist energy that defines the Jimmy Choo lifestyle.
Fragrance Profile – A Modern Oriental Floral
"I Want Choo" is categorized as an Oriental Floral fragrance, known for its warm, sweet, and slightly spicy composition that lingers beautifully on the skin. It strikes a perfect balance between femininity, strength, and glamour.
Top Notes:
Peach – Juicy and sweet, peach brings a lush fruitiness that feels inviting and sensual.
Mandarin Orange – A citrusy freshness that adds vibrancy and energy to the opening.
These top notes make a striking first impression, both playful and sparkling, immediately drawing attention.
Heart Notes:
Jasmine Sambac – Known for its rich, white floral aroma, it brings depth and creamy femininity to the heart of the perfume.
Red Spider Lily – A unique and exotic floral note that enhances the fragrance’s signature allure with its spicy, almost narcotic character.
The heart of "I Want Choo" is luxurious and slightly mysterious, wrapping the wearer in a floral bouquet that’s both delicate and intoxicating.
Base Notes:
Vanilla – Soft, warm, and seductive, vanilla adds sensuality and comfort to the dry-down.
Benzoin – A resinous note that gives richness and warmth, supporting the vanilla and enhancing the longevity of the perfume.
Together, these base notes create a cozy, sweet, and slightly ambered trail that lingers beautifully.
Bottle Design – A Statement of Glamour
The bottle of "I Want Choo" is a standout piece in itself. It features a tall, elegant silhouette with a bold gold cap and the striking JC monogram. The glass has a soft peachy hue, echoing the sweetness and warmth of the fragrance inside. The overall design is feminine, luxurious, and eye-catching—perfectly in line with the Jimmy Choo aesthetic.
It’s the kind of bottle that doesn’t just sit on your vanity; it belongs there.
Performance – Longevity and Sillage
"I Want Choo" is known for its impressive longevity. It typically lasts 6–8 hours on the skin, making it suitable for both day and evening wear. The sillage (the trail the perfume leaves behind) is moderate to heavy, meaning you will be noticed without overwhelming the room. It’s a perfect scent for date nights, formal occasions, or any moment when you want to feel special and unforgettable.
Who Is It For?
This fragrance is designed for the modern woman—bold, elegant, and confident. It suits women who enjoy being noticed and who aren’t afraid to showcase their sensuality and style. Whether you're in your 20s or 50s, "I Want Choo" adapts beautifully across generations, making it both youthful and timeless.
Its sweet floral tones and warm vanilla base make it ideal for fall and winter, though many wearers enjoy it year-round thanks to its versatile charm.
When to Wear “I Want Choo”
Evenings Out: Perfect for a romantic dinner, cocktail party, or night out with friends.
Special Occasions: Ideal for weddings, holidays, and other celebratory moments.
Everyday Glam: For women who love to bring a little sparkle to their everyday life, “I Want Choo” works for office settings or casual days too—especially when you want to feel uplifted and confident.
Final Thoughts
Jimmy Choo’s “I Want Choo” is a fragrance that truly lives up to the brand’s reputation for elegance and bold style. With its inviting floral notes, warm base, and glamorous packaging, it’s a perfume that makes a statement. Whether you're gifting it to someone special or adding it to your personal collection, this scent is sure to turn heads and become a go-to favorite.
In a world where fragrance is a powerful extension of personality, "I Want Choo" allows every woman to say: I want joy. I want glamour. I Want Choo.